Revealed later this month, the new Martell VSOP signature and gift box ensure that each detail – and heritage identifier - is in line with the House’s vibrant and contemporary identity. The bottle, inspired by Martell’s heritage of craftsmanship, is a modern interpretation of a “montre” – the traditional sampling bottle used for cognac.
The swift, featured on the Martell VSOP gift box in the form of a red abstract pattern, is leveraged in a bold and dramatic way. It also appears as an embossed motif in the bottle’s glass, designed to catch the light and create a scintillating glimmer that captures the daring, free spirit of Martell VSOP.